BELIEVE ME is an apparel company started by two women who were sick of the normalization of sexual violence. Our designs feature anti-sexual violence and pro-consent messaging in order to empower people and start a dialogue. Part of the profits go directly to The New York City Alliance Against Sexual Assault,* an organization that works to stamp out sexual violence and provide support and resources for survivors. We hope to one day live in a world where a company like believe me does not need to exist. Until ALL our spaces are free from sexual assault and violence, we'll keep on creating empowering apparel.
*Unless otherwise specified.
THE FOUNDERS are Catie, a writer and (less official) illustrator who always flirted with the idea of designing clothes but never made the leap—until BM became a thing, and Hana, an avid traveler and soccer player studying Global Gender Studies at NYU, who has always been interested in finding creative ways to contribute to causes she cares about.
Robin, our fashion guru who gave up her precious free time wandering into stores and capturing inspiration; Khalil, the banker who taught women's self defense classes and gave us amazing business advice (and who had no idea he'd be so involved in this project, sorry K!); Karen, our brilliant photographer; and Union Wear, our hat manufacturers (100% made in the USA and the employees are unionized).